Our Story

Jothi Herbals: A Legacy of Healing and Quality from Chidambaram

In the vibrant town of Chidambaram, Tamil Nadu, where tradition and nature blend seamlessly, a quiet revolution in holistic healing and quality retail began. It was the year 1971 when A. Vedambu Bahadur, a dedicated Siddha medical practitioner, set out with a dream—to bring the time-honored wisdom of Siddha and Ayurveda to every household. With deep knowledge passed down through generations and a passion for natural healing, he founded Jothi Maligai Stores, a small yet trusted establishment that soon became a pillar of wellness in the community.

A Legacy of Quality and Trust

In those early days, Jothi Maligai Stores was more than just a place for herbal remedies—it was a one-stop destination for high-quality groceries and spices. Families from nearby towns and villages visited our store, not only for herbal powders and Ayurvedic formulations but also for the finest quality rice, lentils, hand-ground spices, and pure oils. Each product was sourced with meticulous care, ensuring that customers received nothing but the best. Over time, our store became synonymous with purity, authenticity, and superior quality, where people knew they would find the essential ingredients needed for a healthy and traditional lifestyle.

As the years passed, modern lifestyles brought new health challenges. While our grocery and spice offerings continued to serve the daily needs of households, the demand for specialized herbal and Ayurvedic products grew rapidly. Recognizing this shift, we took a significant step forward in 2016—expanding our presence with a dedicated herbal specialty store on East Car Street, Chidambaram.

The Birth of Jothi Herbals – A New Chapter in Wellness

With the launch of our herbal specialty store, we deepened our commitment to natural healing and holistic wellness. This store became an extension of our long-standing mission, offering an even wider range of Siddha and Ayurvedic medicines, organic herbs, personal care essentials, health foods, and traditional lifestyle products.

Thus, Jothi Herbals was born—an initiative that ensured our legacy of quality and purity was carried forward into the digital age. With this expansion, we also took our business online, making it easier for people across India to access premium-quality herbs, Ayurvedic formulations, and traditional groceries without the hassle of bulk buying. Whether it was a rare medicinal herb, a specialty spice, or a trusted Siddha remedy, we ensured that customers could buy the same high-standard, export-grade products in the quantities they needed, at the best possible prices.

A New Era After a Great Loss

For over five decades, our founder, A. Vedambu Bahadur, dedicated his life to promoting wellness through natural products, earning the trust of thousands. However, in September 2022, he passed away, leaving behind a legacy built on trust, quality, and a commitment to natural healing.

Determined to honor their father’s vision and take it even further, his sons, Haja Nazourudeen and Mohamed Faizal, stepped forward to expand the family’s mission. In January 2023, they launched Jothi Herbals as a full-scale e-commerce platform, making the store’s wide range of Ayurvedic, Siddha, and natural products accessible to people across India. This move was not just about business growth—it was about ensuring that their father’s dedication to natural wellness and superior-quality products reached every household, no matter where they were.

A Commitment That Grows with You

Our journey is not just about selling herbs, groceries, or spices—it is about reviving an ancient way of life that values purity, wellness, and natural healing. Every product we offer, from our hand-selected grains to our medicinal herbal powders, carries the essence of nature’s purity, meticulously sourced and prepared with care.

We take pride in knowing that with every order we fulfill, we are helping someone embrace a healthier, more natural lifestyle. Whether it is a family stocking their kitchen with fresh, chemical-free spices, a young mother choosing safe Ayurvedic baby care products, an elder seeking traditional remedies for well-being, or a health-conscious individual turning to Ayurveda for holistic healing, Jothi Maligai Stores and Jothi Herbals are here to serve them all.

Carrying Forward a Tradition of Wellness and Quality

From a humble store in Chidambaram to a trusted online presence, our roots remain the same—deeply embedded in trust, quality, and a commitment to natural living. We are not just a business; we are the keepers of a legacy, bridging the past and the future, making sure that Ayurveda, Siddha medicine, and premium-quality groceries continue to touch lives, nourish bodies, and uplift souls.

With every product we send out, we are not just delivering goods—we are delivering a piece of India’s rich heritage, straight to your doorstep. And in doing so, we remain true to our founder’s vision—to make natural healing, superior groceries, and authentic spices affordable, accessible, and available to all.

Because at Jothi Maligai Stores and Jothi Herbals, we believe that nature and tradition hold the key to wellness, and it is our mission to bring that key to you.